Don’t get confused between Building Right Product vs Building Product Right in Product Management. As a product manager, it is your job to ensure that your team is building a product that meets the needs of your customers and achieves the goals of your organization. However, it is easy to fall into the trap of focusing too much on one aspect of this task and neglecting the other. In this blog post, we will explore the difference between building the right product and building the product right, and how to strike the right balance in your product development efforts.
Building the Right Product
Building the right product means that you are creating a product that meets the needs and desires of your target market. This includes understanding the pain points and opportunities of your customers, as well as the competitive landscape in which your product will be sold. To build the right product, it is essential to conduct market research, gather customer feedback, and regularly reassess your product roadmap to ensure that you are meeting the evolving needs of your market.
Building the Product Right
On the other hand, building the product right means that you are ensuring that your product is of high quality and meets the technical and functional requirements necessary for success. This includes verifying that your product works as intended, is reliable, and is easy to use. To build the product right, it is important to establish clear goals and specifications for your product, and to put processes in place to ensure that these goals are met throughout the development process.
Striking the Right Balance
While it is important to focus on both building the right product and building the product right, it is easy to become overly focused on one aspect at the expense of the other. For example, if you are solely focused on building the right product, you may neglect to ensure that it is technically sound and reliable. On the other hand, if you are solely focused on building the product right, you may neglect to consider the needs and desires of your target market.
As a product manager, it is important to strike a balance between these two aspects of product development. This means regularly reassessing your product roadmap to ensure that you are meeting the needs of your customers, while also putting processes in place to ensure that your product is of high quality and meets the necessary technical and functional requirements.
In conclusion, building the right product and building the product right are both essential aspects of product management. By striking the right balance between these two priorities, you can ensure that your product is successful in the market and meets the goals of your organization.
I would recommend this article for further reading.
Curious about how product managers can utilize Bhagwad Gita’s principles to tackle difficulties? Give this super short book a shot. This will certainly support my work.