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Product management is a category that encompasses all aspects of developing, launching, and managing a product or service. This category may include keywords such as product strategy, market research, customer needs analysis, product design, development, testing, pricing, launch planning, go-to-market strategy, and post-launch analysis.
In this category, you can find articles, resources, and insights related to product management, including best practices, tools, and techniques used by successful product managers. Whether you are new to product management or an experienced practitioner, this category can help you stay up-to-date with the latest trends and strategies in the field.
Feature discovery is the process of identifying and prioritizing the features and functionality that a product should include. This process is an essential part of product management, as it helps to ensure that a product meets the needs and expectations of its target market. In this blog, we will explore the importance of feature discovery, … Read more
In product management, it is important to understand the difference between customers and users in order to effectively develop and market a product. However, it is not uncommon for product managers to confuse these two groups, which can lead to misunderstandings and ultimately hurt the product’s success. What is a customer? A customer is a … Read more
Requirement gathering is a crucial step in the product management process, as it helps to ensure that a product meets the needs and expectations of its target market. In this blog, we will explore the importance of requirement gathering, the different methods for gathering requirements, and some key considerations to keep in mind when gathering … Read more
As a product manager, it is important to understand the features and benefits of a product in order to effectively communicate its value to both internal and external stakeholders. However, it is not uncommon for product managers to confuse features with benefits. This confusion can lead to misunderstandings and ultimately hurt the product’s success. What … Read more
At first, Competitive analysis is the process of gathering and analyzing information about the products, services, and strategies of a company’s competitors. So, this process is an essential part of any business. Furthermore, it helps to inform decision-making and inform the development of a company’s own products, services, and strategies. In this blog, we will … Read more